This blog provides tips for effective leadership and successfully managing and operating franchised and independently owned small businesses.

Friday, April 16, 2010

Career Searching in the 21st Century

Each day we hear about people in our personal networks who have been downsized and outsourced. Searching for a position with unemployment hovering around 10% can be daunting...even for top performers.

Time proven strategies for a successful career search still include networking, on-line portals, executive recruiters, and so on. It is very important to know that technology is playing a larger part than ever. 80% of resumes submitted are now added to data bases and your resume has in effect become your own personal web home page.

Databases used by recruiters and employers use the same search functionality that a web browser employs. They search for keywords that are part of your resume. To get noticed, ensure that you do on-line research for keywords that relate to your target career. You will find great suggestions under categories ranging from account management and sales to technical positions. Be sure to take the extra time to ensure that key words are included on your resume and you will greatly increase the chance of employers finding you!

Good luck in your search!



Jim Pascale is a 20+ year veteran of consulting with small business owners and has comprehensive knowledge of small business management and franchising.

Contact Jim at jimpascaleminnesota@yahoo.com.

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